SPECTRA™ by SigmaArc

The Architecture Behind Intelligent Execution

SPECTRA™ is SigmaArc’s proprietary architecture for managing the entire lifecycle — from onboarding and activation to retention and advocacy.

It’s a way of working that helps organizations sense what’s happening, decide what matters, and act on it — bringing structure to complexity, clarity to data, and coordination across teams.
All without replacing the tools or platforms you already use.

Perception Layer

Perception Layer

Collects and connects data from all your tools — CRM, analytics, and support systems — to give a real-time view of what’s happening across the organization.

Cognition Layer

Cognition Layer

Analyzes that data using business rules and lifecycle logic to decide the best next step — whether that’s an automated response or a human action.

Transformation Layer

Transformation Layer

Puts those decisions into motion by coordinating your existing systems, automations, and teams — ensuring every action flows smoothly from insight to outcome.

Solve What Matters. Execute Where It Counts.

SPECTRA™ SPECTRA™ is built to do the right things, precisely.
Each touchpoint below represents a moment where intelligent execution can create measurable value.


It doesn’t centralize data; it centralizes intelligence.

SPECTRA™ SPECTRA™ is built to do the right things, precisely.
Each touchpoint below represents a moment where intelligent execution can create measurable value.


It doesn’t centralize data; it centralizes intelligence.

Customer

Market Awareness

Employee

Workforce Planning

SPECTRA Engagement Example

Anticipating needs and sensing demand for talent or customers.

Customer

Demand Generation

Employee

Attraction

SPECTRA Engagement Example

Creating visibility and relevance to draw the right audience.

Customer

Lead Capture

Employee

Recruitment

SPECTRA Engagement Example

Converting interest into actionable engagement opportunities.

Customer

Market Awareness

Employee

Workforce Planning

SPECTRA Engagement Example

Anticipating needs and sensing demand for talent or customers.

Customer

Demand Generation

Employee

Attraction

SPECTRA Engagement Example

Creating visibility and relevance to draw the right audience.

Customer

Lead Capture

Employee

Recruitment

SPECTRA Engagement Example

Converting interest into actionable engagement opportunities.

Customer

Lead Qualification

Employee

Selection

SPECTRA Engagement Example

Evaluating fit, readiness, and intent through structured criteria.

Customer

Opportunity Conversion

Employee

Offer & Preboarding

SPECTRA Engagement Example

Aligning approvals and readiness before commitment.

Customer

Onboarding

Employee

Onboarding

SPECTRA Engagement Example

Setting the stage for success with guided early experiences.

Customer

Lead Qualification

Employee

Selection

SPECTRA Engagement Example

Evaluating fit, readiness, and intent through structured criteria.

Customer

Opportunity Conversion

Employee

Offer & Preboarding

SPECTRA Engagement Example

Aligning approvals and readiness before commitment.

Customer

Onboarding

Employee

Onboarding

SPECTRA Engagement Example

Setting the stage for success with guided early experiences.

Customer

Adoption

Employee

Enablement

SPECTRA Engagement Example

Empowering consistent performance and engagement.

Customer

Engagement

Employee

Performance

SPECTRA Engagement Example

Monitoring health, productivity, and satisfaction.

Customer

Support

Employee

Engagement

SPECTRA Engagement Example

Keeping the relationship strong and responsive through touchpoints.

Customer

Adoption

Employee

Enablement

SPECTRA Engagement Example

Empowering consistent performance and engagement.

Customer

Engagement

Employee

Performance

SPECTRA Engagement Example

Monitoring health, productivity, and satisfaction.

Customer

Support

Employee

Engagement

SPECTRA Engagement Example

Keeping the relationship strong and responsive through touchpoints.

Customer

Retention

Employee

Development

SPECTRA Engagement Example

Investing in growth and loyalty for long-term continuity.

Customer

Retention

Employee

Development

SPECTRA Engagement Example

Investing in growth and loyalty for long-term continuity.

Customer

Expansion

Employee

Mobility & Retention

SPECTRA Engagement Example

Identifying opportunities to deepen value internally or externally.

Customer

Expansion

Employee

Mobility & Retention

SPECTRA Engagement Example

Identifying opportunities to deepen value internally or externally.

Customer

Advocacy

Employee

Separation & Alumni

SPECTRA Engagement Example

Turning experience into advocacy and future influence.

Customer

Advocacy

Employee

Separation & Alumni

SPECTRA Engagement Example

Turning experience into advocacy and future influence.

Principles That Guide Every Execution Layer

Perception-Driven Awareness

Make every system signal count.

Contextual Decisioning

Act on what matters most, not what’s loudest.

Coordinated Execution

Align people, workflows, and tools in rhythm.

System-Agnostic Integration

Works across your architecture, not against it.

Modular & Scalable

Start focused. Scale intelligently.

Human-in-Loop Ready

Automate what makes sense. Escalate what matters.

Privacy by Design

No data duplication. No central copy.

Outcome-Linked Intelligence

Every flow ties to value, not vanity.